What are you testing?
Pick the situation that fits. Each one opens the approach we’d actually run.
Where to start
Testing concepts
concept testing
Testing episodes & films
longform / episode testing
Testing trailers, promos & ads
marketing materials
Testing an experience
experience / environment testing
Exploring a market
landscaping / market discovery
Understanding your brand
brand research
Researching your games effort
games research
- 01see the plan
Concept Testing
Is this idea worth making — and how do we sharpen it before we spend?
- 02see the plan
Brand Research
Is the brand resonating — and with whom?
- 03see the plan
Landscaping / Market Discovery
Where's the whitespace, and who's the audience for it?
- 04see the plan
Longform / Episode Testing
Will this land with its intended audience?
- 05see the plan
Marketing Materials
Which creative cuts through and drives intent?
- 06see the plan
Ad & Creative Effectiveness
Does the ad work — and does the placement pay off?
- 07see the plan
Games Research
What should your games effort build next — and does the experience keep players?
- 08see the plan
Experience / Environment Testing
Does the experience work the way real users expect?
Studios, brands, agencies and product teams run the same platform — 26M+ people across 30+ markets, fielded in days.
What does Pilotly do?
We are a consumer intelligence company. We design the study, recruit the audience, field it on our own platform, and our researchers deliver a report written as a story your stakeholders will read. Video, concept, survey and live interview studies all run end to end.
Can you run a study across several countries?
Yes. We field in 30+ markets, with surveys translated by AI and checked by subject-matter experts, and open-ended answers translated as they come in.
Do we get a report or a platform?
Both, and the report leads: we don't dump data, we tell stories. Our researchers write it in your stakeholders' language, and the platform lets your team explore the data, the video and every answer.
How quickly can a study be in field?
As quick as 24 hours from kickoff. We review your goals, design the study with you, and fielding starts as soon as your assets land.
Who are the respondents?
Vetted people from a panel of 26M+ across 30+ markets, recruited to your spec. Several panels field at once without duplicates, bad respondents are caught in real time, and in-person recruitment fills in where online sample runs thin.
Is our content secure while it is being tested?
Yes. Video streams through a secure player with DRM, screenshot prevention and a forensic watermark tied to each viewer, on an MPA- and TPN-certified platform.
How much does a study cost?
Every study is priced to its scope: the audience, the markets, the method and what you get at the end. You see a quote before anything starts, and teams that run studies often can work from one rate card, so each new study is a purchase order, not a new contract.
Ready when your next big decision is.
Book a demo and we’ll design the study around the decision at hand.